Local SEO / Google Business Profile
Optimization of your Google Business Profile and local search presence, so you show up in Google Maps and the local pack when nearby customers search.
In depth
What local seo / google business profile really involves
When someone searches for 'physiotherapist near me', Google tends to show a map and a few businesses before ordinary results. If you're not in that map pack, you're missing a lot of the calls and visits. Your Google Business Profile is the main thing that decides whether you appear.
A good profile is more than name and address. The right categories, a clear description, up-to-date hours, services, photos of your real premises and work, and a steady flow of genuine reviews all feed into how Google judges you. So does consistency: your details should match across your website and the other directories where you're listed.
Reviews are the part owners find hardest. We help you ask happy customers in a simple, natural way, and respond sensibly to the unhappy ones. What we won't do is buy fake reviews or create fake locations. They break Google's rules and can get a profile suspended, which is far worse than not ranking.
Why it matters
How this helps your business grow
What's included
What we set up for you
How it goes
How we approach local seo / google business profile
Claim and audit your profile
We check ownership, categories, details and any duplicate listings, and fix inconsistencies.
Optimise the profile
Description, services, photos, posts and Q&A get filled out honestly and completely.
Align the website and citations
Your site's contact details, local schema and key directory listings all get matched to the profile.
Build a review habit
A simple process for asking customers, plus replies to every review, positive or negative.
Ideal for
Who this fits
Businesses with a physical location or defined service area
Local businesses invisible on Google Maps search
Watch out for
Common mistakes, and how we avoid them
Fake or incentivised reviews
These violate Google's policies. We help you earn real ones.
Stuffing the business name with keywords
It looks tempting and can lead to suspension. We use your actual name.
Inconsistent details
A different phone number or address across listings confuses everyone. We align them.
FAQ · 05
Local SEO / Google Business Profile: common questions
Not always. Service-area businesses can have a profile without a public address, subject to Google's rules.
Read next
From the QodeFX blog
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