App localization

Translating and adapting your app's interface, content, and formatting (dates, currency, numbers) for more than one language and region, English and Hindi, or others, based on who actually uses your app.

In depth

What app localization really involves

Localization is more than translation. It's adapting the whole experience to a language and place: text that fits the screen, dates and numbers in the expected format, the right currency, address and phone fields that match local habits. In India, with so many widely used languages and scripts, getting this right can decide whether someone trusts your app enough to buy.

It's much cheaper when planned from the start. Text should never be hard-coded into screens, layouts must cope with longer words and different scripts, and right-to-left languages need mirrored layouts. Bolt it on later and you'll touch nearly every screen. If your app might ever need a second language, building in the flexibility early costs very little by comparison.

Quality depends on context. A translator who only sees a spreadsheet of short strings will guess, and often guess wrong, because the same English word can need different translations depending on where it appears. We provide screenshots and notes, recommend a native-speaker review, and test in the real app to catch cut-off labels and awkward phrasing before your users do.

Why it matters

How this helps your business grow

Lets users in different regions use the app in the language they're most comfortable with
Widens the realistic audience for the app instead of limiting it to English-only users
Handles regional formatting correctly, dates, currency, and numbers, not just translated text

What's included

What we set up for you

Scoping of which languages and regions actually matter for your users
Proper internationalization (i18n) setup in the codebase, not a bolted-on translation layer
Translated content and UI strings, reviewed for context, not machine-translated and left as is
A language switcher and region-aware formatting for dates, currency, and numbers

How it goes

How we approach app localization

01

Choose languages and markets

Based on real audience data and business goals. We also decide whether you need language only, or full regional adaptation including currency and compliance.

02

Prepare the app for translation

Text moves out of the code into resource files, layouts become flexible, and formats for dates, numbers and currency follow each locale.

03

Translate with context

Translators get screens and notes showing where each string appears. A native speaker reviews tone and meaning that tools miss.

04

Test the real app

Every screen in every language, checked for overflow, broken layouts, wrong formats and missing strings, including with larger text sizes.

Ideal for

Who this fits

01

Apps serving both English and Hindi-speaking users in India

02

Apps expanding into a new language market

Watch out for

Common mistakes, and how we avoid them

Relying on machine translation

Raw output can be literal or odd in context. We use it for drafts at most and add human review for anything customer-facing.

Hard-coded text and fixed-width layouts

They cause cut-off text and force rework. We build in flexibility from the start.

Forgetting the store listing

A translated app with an English-only listing won't be found. We localise store text and screenshots too.

FAQ · 05

App localization: common questions

We can build the app to handle multiple scripts and right-to-left languages. The limiting factor is usually good translation and review, which we arrange with native speakers for the languages you pick.

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