Ongoing store care

Ongoing maintenance and small improvements after launch: theme updates, app updates, and monthly tweaks, so the store keeps improving instead of sitting static.

In depth

What ongoing store care really involves

A store you launch and forget slowly degrades. Apps update and conflict. A theme feature stops working. A promotion needs a quick banner on a Friday afternoon, and nobody's around to do it. Without someone paying attention, small issues can sit unnoticed, while sales quietly slip.

Ongoing care is simply having someone who knows your store look after it. Checking that checkout works, keeping apps and the theme current, removing code left behind by uninstalled apps, and handling the small requests that come up each month: a new section, a collection tweak, an updated banner.

We agree a monthly allowance, so small changes happen without a fresh quote each time. Bigger projects, like a new feature or a redesign, are quoted separately. You'll know what's covered. And you'll know who to message when something looks wrong, which, on a busy sales day, is worth quite a lot.

Why it matters

How this helps your business grow

Keeps the store current instead of slowly falling behind as Shopify and apps update
Means small changes get done without a new project every time
Gives you a partner watching the store, not just a one-time build and goodbye

What's included

What we set up for you

Theme and app updates, handled without breaking the storefront
An agreed allowance of small changes and tweaks each month
Monitoring for issues: broken links, failed apps, or checkout problems
A direct line to the team that actually built the store

How it goes

How we approach ongoing store care

01

Health check

A review of the store's apps, speed, checkout and tracking, with a short list of what needs attention.

02

Monitoring

Regular checks on key flows like cart, checkout and forms, so breakage is caught quickly.

03

Routine maintenance

Theme and app updates, clean-up of unused code and small fixes, done carefully.

04

Monthly changes and notes

Your allowance of tweaks, plus a short summary of what was done and any recommendations.

Ideal for

Who this fits

01

Stores without in-house technical staff

02

Businesses that want a store that keeps improving, not just launched and left

Watch out for

Common mistakes, and how we avoid them

Updating apps without checking

An update can break a feature. We test key pages afterwards.

Unused apps left installed

They slow the store and cost money. We review them regularly.

No one to call on sale days

Problems at peak times are the costliest. We agree how to reach us.

FAQ · 05

Ongoing store care: common questions

Often yes, after a quick review. We'll flag any serious problems before agreeing a plan.

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